A man standing on a sandy beach wearing a dark blue short-sleeve Hawaiian shirt with a tropical palm tree and hibiscus flower print on the back, with beachfront buildings and palm trees in the background. A man standing on a sunny beach wearing a navy blue short-sleeve shirt with a tropical palm tree and hibiscus flower graphic on the back, paired with matching dark shorts. The background features a sandy beach, palm trees, beachgoers, and high-rise buildings under a bright blue sky.

THE HOLIDAY EDIT

sHOP THE COLLECTION
  • $128
    2 colors
    color - Sand
    size
  • $328
  • $258
  • $138
    3 colors
    color - Sage
    size
  • $198
HOLIDAY 2026

CHRISTMAS IS HERE EARLY

This year’s Christmas shirt, Boxing Day, is here now. Inspired by Santa enjoying a day off in Hawai’i in true island style after he’s finished delivering all his gifts from the night before. Available in Men’s and Boy’s.

SHOP THE COLLECTION
A woman wearing a sleeveless mini dress with a colorful tropical and architectural print, standing outdoors in a park with green trees in the background.
TRADEWIND TECHNOLOGY
FOR HER
A man wearing a light blue and white tropical print short-sleeve button-up shirt with a solid light blue knit sweater draped over his shoulders, set against a lush green outdoor background.
tradewind technology
FOR HIM
A woman stands on a balcony wearing a white wrap-style robe with a red and pink tropical floral print. The background shows a resort building, ocean water, palm trees, and a mountain. A woman stands on a balcony wearing a white wrap-style robe with a red and pink tropical floral print. The background shows a resort building, water, palm trees, and a mountain.